Watching television can be like injecting your brain with a syringe full of Creutzfeldt-Jakob Disease at the best of times, but surely no other country can boast the sheer volume of unadulterated pap on its screens as South Korea.
One would think that, with 74 diverse channels in English, Korean and Konglish, to hit the standby button on a Korean remote control would be to embark on an odyssey of culture, entertainment and information. Not so. First you are hit by the deluge of crappy home-shopping style advertising. Never considered buying a massage product in your life? Tough titty, because there are at least twenty-five more ads for foot baths, orthopaedic pillows, therapeutic cushions and back-scratching apparatus between now and the second half of Band of Brothers. To make matters worse, "proper" adverts here are almost all identical: pretty girl meets pretty boy in prelapsarian garden of innocence, boy makes romantic faux pas, giggling ensues. Buy Ottogi bean paste. They can be hard to distinguish from Korean soap operas, which follow much the same formula, only repeated cyclically for 30 minutes.
Of course, the sensible punter has by now picked up a book and sworn never to touch that green button again, but stay, friend, and you will see just how deep this river of dross runs...
As a lowly channel 3, and the only truly Korean channel broadcast in English, Arirang TV is a good place to start. Quiz Champion is like University Challenge on a budget of £20, with Paxman's entertainingly wry facetiousness replaced with irritatingly over-earnest truckling: "Hi, everyone. Since we're here, we thought our team name should be Here. Being here with Brian, our team Here will strive to be here next time, right here." Would Arirang even exist without the inspiration of Paxman? Apparently not - the jewel in Arirang's duff-metal crown is Heart to Heart, a current affairs show with all the cut and thrust of a damp sponge.
So flick on to channels 19, 20, 29 and 30 - the movie channels. As I believe I mentioned before, all Korean youths really want to do is yell "screw Confucius, I'm gonna go apeshit for once". unfortunately they can't do that, so watching Sylvester Stallone doing just that on four channels of virtually wall-to-wall action movies is the next best thing. Testosterone spent, the violence makes way for blurred-out soft porn à la Channel 5 after midnight.
Channel 50 is CNN, a little patriotic primer for number 55, the truly unreal AFN Korea (American Forces Network). Lest you forget you're living 33 miles from the nuclear menace, a quick fix of North American propaganda is sure to slam your head back against the Iron Curtain. Those who have seen Starship Troopers will register a flicker of recognition here. Amongst "Remember; in the hour of darkness wear your reflector belts", "When invited to dinner in someone's home, dress neatly and bring a small gift" and "Consideration: It Really Works" are dozens of newsreels and footage of America's great cultural and military legacy. Here's a sample from a real AFN commerical:
"Hello son. How was your day?"
"Great! I did my homework, did my chores and decided I would spend some quality time with Rover outside and not cause any trouble for my dear mother."
"Thats so nice to hear. You are my favorite son. Just how long have you been out here washing Rover?"
"Only ten minutes father."
"Well I think its about time you called it quits. You know... water is a very valuable resource for the United States Air Force. If we want to be good citizens, and do our small part to make the world a better place, we should try and reduce the effects of fraud, waste and abuse. Why don't you take Rover inside and grab your ball mitt. I would love nothing other than to play catch with my favorite son after a nice productive day at the office."
"OH GEE WHIZZ DAD! That would be great! I love you."
Actual AFN programming centres on David Leno and Jay Letterman, and news bulletins delivered by the gormless Specialist Pritchard, a giant mass of furrowing eyebrows and drooping lower lips swaddled in camouflage and pinned together with medals.
Somewhere in the mid-sixties you will find MBC Game and On-Game Net. Yes, you are right, this is where you can watch your favourite pro-gamers slogging it out at the Korean national sport of Starcraft. What could be more captivating than watching hours of footage of poorly-animated, garish clumps of pixels firing garish clumps of pixels at other garish clumps of pixels? The shipping forecast, for one. I am forced at this juncture to admit, with more than a modicum of shame, that I've actually been on MBC Game (not as a garish clump of pixels though) as well as the pathetic Korean incarnation of MTV, as I walked into the midst of a tournament being filmed at the XBox room in the COEX mall. Inevitably, Rachel and I ended up with giant cameras poking into our pale faces, but at least she was the one being filmed repeatedly wiping out on a snowboarding game and cursing at the screen.
Which just leaves Channel 74, Dong Ah Television. I was surprised to find that "dong ah" means "fashion" and not either "breasts" or "Friends", which is all they ever seem to broadcast. Of course, Friends is usually worth a watch, although maybe not eight times a day...